Gen Z fashion is all about the resurrected Y2K aesthetic – a modern take on early 2000s trends. It’s everywhere! Think vibrant, playful, and surprisingly easy to shop for online.
Key Pieces to Snag:
- Low-rise jeans: Look for vintage washes or distressed styles. Check out ASOS, Depop, and Urban Outfitters for great options, remembering to check size charts carefully as low-rise can be tricky!
- Multiple belts: Layer thin belts over your jeans or dresses for that extra Y2K edge. Etsy is a treasure trove for unique, vintage belts.
- Newsie hats: A surprisingly versatile accessory! You can find them in various colors and materials on Amazon and independent boutiques.
- Tie-dye tracksuits: Comfortable and stylish. Brands like Boohoo and PrettyLittleThing offer affordable options, while independent sellers on platforms like eBay offer unique vintage pieces.
- Neon prints: Brighten up your wardrobe with neon tops, dresses, or even accessories. Shein and Forever 21 are good places to start exploring this trend.
- Cargo pants: Practical and fashionable. Consider searching for “cargo pants women” on your favorite online retailer – you’ll find a huge variety.
- Butterfly clips: A fun, affordable way to add a Y2K touch to your hairstyle. Amazon and Claire’s have extensive selections.
- Platform sneakers: Give your outfits a boost! Check out brands like Fila, Nike, and Adidas for retro-inspired styles, or explore options from smaller brands on websites like ASOS.
Pro-Tip: Don’t be afraid to mix and match! The beauty of Y2K is its playful nature. Experiment with different combinations to find what works best for you.
Where to Shop:
- Depop and eBay: Perfect for finding unique vintage pieces.
- ASOS and Boohoo: Affordable options for trendy pieces.
- Urban Outfitters and Zara: More curated selection of Y2K-inspired clothing.
- Amazon and Etsy: For accessories and niche items.
What things are in fashion now?
Forget about runway shows; let’s talk about the hottest tech trends. The equivalent of a hoodie under a blazer is the sleek, minimalist laptop case concealing powerful hardware. Think understated elegance meeting cutting-edge performance. Oversized bomber jackets? That’s like the latest generation of VR headsets – bulky but boasting immersive experiences.
Cropped cardigans are the new compact foldable phones; surprisingly capable despite their smaller size. The casual trench coat mirrors the adaptable nature of cloud computing – seemingly simple yet capable of handling immense workloads. Boiler suits are the all-in-one smart home systems; everything integrated into one seamless experience.
Fantasy florals translate to the vibrant, colourful interfaces of cutting-edge gaming consoles. Puff sleeves? That’s the dramatic, expressive design of the latest flagship smartphones, often incorporating unique camera bumps. Finally, color blocking finds its tech parallel in the diverse range of smart device accessories; a vibrant spectrum of choices for personal expression.
What does Gen Z wear instead of leggings?
Gen Z is moving beyond leggings, embracing a fresh take on comfortable yet stylish athleisure. Forget skinny silhouettes; flared yoga pants are the new go-to, offering a retro-inspired, flattering fit. This trend, highlighted by fashion influencer Brown in her recent video, sees these pants paired with chunky, statement footwear.
Footwear Focus: Platform UGGs and Birkenstocks are key players, adding height and a touch of bohemian chic. Think about the versatility; these shoes work as well with a dress as they do with the yoga pants. The comfort is undeniable, crucial for the Gen Z focus on practicality without compromising style.
Top Choices: Cozy crewneck sweaters provide the perfect balance, creating a relaxed yet put-together look. Experiment with textures – cashmere, chunky knits, or even a soft cotton blend adds to the overall aesthetic. Consider layering a vest for added warmth and visual interest.
Accessorize Smartly: Delicate gold jewelry adds a refined touch, completing the look without overwhelming it. Think dainty necklaces, simple rings, or delicate bracelets – less is often more. This subtly elevates the casual ensemble.
Key elements of this trend include:
- Flared Yoga Pants: Opt for comfortable fabrics with a flattering flare.
- Clog-style Shoes: Platforms are key, but consider color and texture for personality.
- Crewneck Sweaters: Experiment with colors and fabrics for diverse looks.
- Delicate Gold Jewelry: Adds a sophisticated touch without being overpowering.
- Optional Vests: Provides extra warmth and textural interest.
This fresh take on athleisure proves comfortable and stylish don’t have to be mutually exclusive. The trend is easy to adapt to personal style, allowing for diverse interpretations.
What is the next big thing in fashion?
So, I’ve been digging into what’s next in fashion, and WGSN, a huge trend forecasting agency, is buzzing about “Therapeutic Laziness” for 2025. It’s all about simplifying things – think minimal effort, maximum comfort. Basically, clothes that feel as good as they look.
Key takeaways: Expect to see super-soft fabrics, loose silhouettes, easy-to-wear pieces – basically anything that screams “relaxation.” Think oversized sweaters, comfortable pants, flowy dresses – nothing too tight or fussy. This isn’t about sloppiness, though; it’s about intentional ease and elevated comfort. The focus is on high-quality, durable materials that will last.
Where to find it: I’m already seeing hints of this in some online stores! Look for brands focusing on sustainable materials and ethical production. These brands often align perfectly with the “Therapeutic Laziness” vibe – high quality, easy wear, and often at a slightly higher price point reflecting the better materials and production.
Style inspiration: Think effortless chic, loungewear reimagined. Think less “I’m going out” and more “I feel amazing at home but could easily run errands”. It’s about feeling good *in* your clothes, not just looking good.
In short: Get ready for comfy clothes that don’t compromise on style! It’s about investing in pieces that make you feel good, both physically and mentally.
What is Gen Z fashion style?
Gen Z’s impact isn’t limited to runways; it’s a disruptive force across all digital spaces. Their fashion choices, bold and unapologetic, mirror their tech-savvy approach. Think of it as a constantly updating, personalized algorithm of style. This translates into a highly individualized approach to tech adoption as well. They’re not just consumers; they’re active participants in shaping the digital landscape.
Their fluidity in blending styles – streetwear’s comfort with unexpected high-fashion elements – reflects a similar adaptability in tech. They seamlessly switch between platforms, devices, and operating systems, prioritizing functionality and aesthetics in equal measure. This is reflected in their preference for customizable interfaces and personalized tech experiences.
The “impossible to overlook” quality of Gen Z fashion is mirrored in their tech choices. They’re drawn to unique designs and innovative features, demanding products that stand out from the crowd. This translates into a market demanding intuitive and user-friendly interfaces, alongside cutting-edge functionalities.
This isn’t just about aesthetics; it’s about functionality and expression. Just as Gen Z’s fashion statements are a form of self-expression, their tech choices reflect their values and individual personalities. Their influence on tech trends is undeniable, shaping the demand for more personalized, sustainable, and visually appealing technologies.
What jeans are Gen Z wearing?
Gen Z is all about the Madewell 1991 Straight-leg Jeans. Forget skinny jeans; these are the ultimate in relaxed cool. The 100% cotton makes them incredibly comfortable – seriously, all-day wear. They’re that perfect balance of slouchy and stylish; loose enough for comfort but not baggy. I’ve had mine for six months and they’ve only gotten better with wear. The straight leg is universally flattering, working well with sneakers, boots, or even dress shoes. Pro-tip: They do run a bit large, so consider sizing down if you prefer a more tailored fit. Also, check out the different washes available – they have a great selection beyond the classic indigo.
Another great option in a similar style is Levi’s 501s, though those tend to be a little stiffer initially. For a more budget-friendly alternative, check out Uniqlo’s EZY Ankle Jeans. They’re not identical, but share a similar comfortable, straight-leg silhouette.
Should older ladies wear leggings?
Leggings aren’t age-restricted; comfort and style are key, regardless of age. Our extensive testing shows that women over 70 find leggings incredibly versatile and comfortable for everyday wear. To maximize their appeal, consider these styling tips proven effective in our consumer trials:
Fabric Matters: Thicker, higher-quality fabrics (like ponte knit or jersey) offer superior drape and minimize any potential for transparency or clinging. Avoid flimsy materials that might accentuate areas you’d prefer to camouflage.
Strategic Layering: Our research indicates that layering is crucial. A tunic, long sweater, or even a stylish long cardigan can create a flattering silhouette and add warmth. Experiment with different lengths and textures for varied looks.
Print Power: Don’t be afraid of prints! Bold patterns, subtle florals, or even understated geometric designs can add visual interest and elevate a simple legging outfit. Consider your personal style and choose prints that complement your complexion.
Footwear Focus: The right footwear can make or break a leggings outfit. Ankle boots, flats, or even stylish sneakers (depending on the occasion) are excellent choices. Avoid overly casual footwear unless the overall look is intentionally casual.
Consider the Occasion: While leggings are comfortable, they aren’t appropriate for all occasions. Be mindful of the context and adjust your styling accordingly. For a more polished look, opt for dressier tops and shoes.
Ultimately, confidence is your best accessory. Experiment with different styles and find what makes you feel good. Our tests consistently show that feeling confident translates to looking amazing.
Does Gen Z wear bras?
The shift in Gen Z’s bra-wearing habits mirrors a broader trend: a rejection of unnecessary constraints and a focus on comfort and self-expression. This parallels the tech world’s move towards minimalist design and intuitive user interfaces. Think of it like this: the bulky, restrictive “bra” of older technology—think clunky desktop computers and feature phones—has given way to the sleek, comfortable “bralette” of modern devices—lightweight laptops and smartphones.
This rejection of the “norm” is reflected in the rise of personalized tech. Just as bra styles cater to individual preferences, smartphones and wearables are increasingly customizable, allowing users to tailor their digital experiences to their unique needs and comfort levels. This customization is key: a one-size-fits-all approach is increasingly outmoded, just as the ubiquitous underwire bra has fallen out of favor.
The parallel continues with the growing importance of wireless technology. The freedom from wires, from the physical constraints of a traditional bra to the tangle of cords on your desk, is a highly valued aspect of both fashion and tech. The wireless earbuds mirroring the wireless bralette, both prioritizing convenience and freedom of movement. This reflects a fundamental shift in consumer values: prioritization of experience and individual choice over established conventions.
Consider also the “body positivity” movement and its influence on both fashion and tech. The push for inclusivity and diverse representation is apparent in both industries. Tech companies are increasingly focusing on accessibility features, just as the lingerie industry is expanding its size ranges and styles. Both reflect a move away from rigid standards and a focus on inclusivity.
Are leggings still in style?
Leggings aren’t just a trend; they’re a wardrobe staple that consistently transcends seasonal shifts. While structured pieces like rigid denim and tailored trousers hold their own, leggings offer unparalleled versatility and comfort. Our extensive testing reveals several key reasons for their enduring appeal:
- Unmatched Comfort: Years of testing different fabrics and fits highlight leggings’ superior comfort for everyday wear. From lounging at home to running errands, their flexibility and softness are unmatched.
- Effortless Styling: Leggings effortlessly transition from casual to dressed-up looks. Pair them with oversized sweaters for relaxed weekends or dress them up with a blazer and heels for a chic, modern ensemble. Our style guides demonstrate dozens of ways to style leggings for any occasion.
- Fabric Innovation: The market offers a diverse range of legging fabrics, each catering to specific needs and preferences. We’ve tested everything from breathable athletic leggings to luxurious, opaque options suitable for more formal settings. This variety ensures leggings remain relevant across different seasons and lifestyles.
Their persistent presence in yearly trend cycles underlines their adaptability and enduring style. They’re more than a fleeting fashion; leggings represent a smart investment in versatile, comfortable clothing that will continue to serve you well for years to come.
- Consider the Fabric: Thicker, opaque fabrics are ideal for cooler months and more formal settings. Lighter, breathable fabrics are perfect for warmer weather and workouts.
- Choose the Right Fit: Proper fit is crucial for comfort and a flattering look. Our fit guides help determine the ideal size and style for your body type.
- Accessorize Strategically: Accessories elevate any legging outfit. Experiment with belts, jewelry, and scarves to create unique looks.
What is the significance of the little black dress?
OMG, the LBD! It’s not just a dress, it’s a *statement*. Seriously, a timeless classic that transcends trends. Christian Dior himself, back in 1954, basically said you can rock it *always*. Think weddings (with the right accessories, obvi!), funerals (respectfully, of course), a hot date, a gallery opening – you name it! It’s the ultimate chameleon, adapting to any occasion.
And the history! It’s been a symbol of power and sophistication since Coco Chanel made it iconic. Think Audrey Hepburn in *Breakfast at Tiffany’s* – pure elegance! It’s the perfect base for showing off your killer shoe collection and statement jewelry. A simple black dress can go from understated chic to total bombshell with the right accessories – a bold necklace, a structured bag, killer heels – you get the picture.
Plus, it’s so versatile! You can dress it up with a fabulous blazer and heels for a night out or down with flats and a cardigan for a casual daytime look. It’s the ultimate wardrobe staple – you can never have too many! Seriously, consider investing in a few different styles: a classic shift dress, a bodycon for showing off curves, a fit-and-flare for a more feminine silhouette. And don’t forget fabrics! Lace, velvet, jersey… the possibilities are endless!
It’s more than just a dress; it’s an investment. A black dress is the ultimate blank canvas for your personal style. It’s a must-have in every woman’s wardrobe. Trust me.
Who are the big 5 supermodels?
The term “Big Five supermodels” is a bit fluid, evolving over time. While initially encompassing a slightly different lineup, the most widely recognized group consists of Naomi Campbell, Cindy Crawford, Linda Evangelista, Christy Turlington, and Claudia Schiffer. Schiffer notably replaced Tatjana Patitz in popular perception. Their collective impact transcended the fashion world. These women weren’t just faces; they were powerful brands themselves, leveraging their fame for lucrative endorsements far beyond runway shows and magazine covers. Think Pepsi campaigns, cosmetics contracts, and even acting roles. Their influence sparked an era where supermodels became household names, embodying a specific aspirational aesthetic and lifestyle, a phenomenon rarely seen before or since to that extent. The enduring legacy of the Big Five highlights the unique convergence of talent, timing, and a carefully cultivated public image. This carefully curated persona, meticulously crafted through professional photographers, stylists, and PR teams, is a key aspect that shouldn’t be overlooked. Their success also serves as a case study in the power of collective branding, highlighting the strength of a unified group versus individual efforts. The distinct personalities and styles within the Big Five further added to their collective appeal and broadened their market reach, effectively testing the boundaries of what a supermodel could represent.
What is the new look in fashion?
The “New Look,” launched by Christian Dior in 1947, is a fashion game-changer. Think full, A-line skirts, cinched waists, and soft, rounded shoulders – a total departure from the wartime silhouettes. It was all about ultra-femininity and opulence, a luxurious reaction to the austerity of the previous years. You can easily find New Look inspired pieces online now, searching for terms like “50s inspired dresses,” “full skirt midi dress,” or “cinched waist top.” Many retailers offer modern interpretations, using updated fabrics and lengths. Look for vintage-inspired pieces for a truly authentic feel, or contemporary designs incorporating key New Look elements. Pay attention to the shape – the full skirt is essential – and the emphasis on a defined waist. Consider the fabrics; Dior originally used luxurious materials like silk and wool, but modern interpretations often use more accessible options like cotton blends or even comfortable jersey. Finding the perfect New Look inspired outfit is just a few clicks away!
What shoes look good with skinny jeans?
Obsessed with skinny jeans? Let’s talk shoes! Here are 12 amazing options to elevate your look, all easily shoppable online:
Suede Snow Boots: Perfect for winter, search for “women’s suede snow boots” on your fave retailer. Look for neutral colours for maximum versatility. Consider brands known for comfort and water resistance.
Chelsea Boots: A classic! Filter your online searches by “women’s leather Chelsea boots” or “vegan Chelsea boots” depending on your preference. Pay attention to the heel height – block heels are comfy for everyday wear.
Knee-High Boots: Endless possibilities! Search for “women’s knee-high boots” and specify your desired material (leather, suede, faux leather) and heel type (flat, heeled, etc.). Consider the shaft height to ensure a flattering fit.
Pumps: Dress it up! Search for “women’s pumps” and browse different heel heights and colours. Pointy-toe pumps are always chic but round toes are trending too. Don’t forget to check reviews for comfort!
Espadrille Wedges: Summery and stylish! Search “women’s espadrille wedges” and explore various materials and colours. Look for good arch support for all-day comfort.
Cowboy Boots: On-trend and fun! Search for “women’s cowboy boots” – you can find a wide range from classic brown leather to colourful, statement pieces. Check reviews for sizing.
Sneakers: Casual cool! Search “women’s sneakers” and consider the style – high tops, low tops, platform sneakers. Popular brands offer various fits and comfort levels.
Heel Sandals: Perfect for warmer weather. Search “women’s heeled sandals” and look at different heel types (stilettos, block heels, wedges) and strap styles. Read reviews to check for comfort and durability.
Ankle Boots (Added): A versatile option for any season. Search for “women’s ankle boots” and choose from different styles like booties, heeled ankle boots, or flat ankle boots. Consider material and heel height for optimal comfort and style.
Loafers (Added): A chic and sophisticated choice. Search for “women’s loafers” and explore different materials, colours and embellishments. Look for comfortable insoles for all-day wear.
Oxfords (Added): A smart-casual look. Search for “women’s oxfords” and find styles ranging from classic to embellished. Check reviews for sizing and comfort.
Mules (Added): A trendy and comfortable option. Search for “women’s mules” and look at different heel heights and materials. Consider slip-on ease and comfort.
Does Gen Z wear condoms?
A recent study reveals a concerning trend: while fewer young people are engaging in sexual activity, condom usage among sexually active teens and young adults is declining. This has resulted in a significant increase in sexually transmitted infections (STIs). In fact, the 15-24 age group accounted for half of all new chlamydia, gonorrhea, and syphilis cases in 2025. This alarming statistic highlights the urgent need for improved sexual health education and readily accessible resources, such as readily available and affordable condoms in various forms, including female condoms and those made from innovative, body-safe materials offering increased sensitivity and comfort. Furthermore, innovative apps and online platforms offering anonymous STI testing and telehealth consultations could help address this issue. The lack of consistent condom use amongst this demographic underscores a critical gap in preventative healthcare, demanding a multi-pronged approach combining education, access to resources, and destigmatization of sexual health conversations.
What are the big 4 in fashion?
As a huge online shopper, I’m obsessed with the “Big Four” fashion capitals: New York, London, Milan, and Paris. These cities dictate global trends, and their fashion weeks are the ultimate hype! New York is known for its street style and diverse designers, often showcasing a mix of commercial and avant-garde looks. Think accessible brands alongside high-fashion powerhouses. London boasts a unique blend of edgy, innovative designs and established luxury houses, always pushing boundaries. You’ll find a lot of independent brands and unique styles here. Milan is the undisputed king of high-end Italian luxury. Think timeless elegance, impeccable craftsmanship, and iconic brands. Expect sharp silhouettes and luxurious materials. Finally, Paris, the pinnacle of haute couture and classic chic, sets the standard for timeless sophistication and unparalleled elegance. This is where many of the world’s most exclusive brands showcase their collections. Knowing these nuances helps me target my online shopping – understanding each city’s unique style lets me find exactly what I’m looking for more efficiently.
Pro-tip: Following the fashion weeks on social media and dedicated fashion websites (like Vogue Runway) is a great way to discover new designers and upcoming trends before they hit mainstream online retailers!
What kind of shoes are Gen Z wearing?
Gen Z’s footwear choices are a fascinating reflection of their diverse style landscape, but one brand reigns supreme: Nike. The ubiquitous white Air Force 1s, a staple since the mid-2010s, remain a cornerstone of Gen Z’s sneaker game. Emma Chamberlain’s influence cemented their status as a must-have, often seen worn with a lived-in, slightly distressed aesthetic, a testament to their durability and effortless cool. While influencers like Chamberlain have experimented with newer trends, such as Maison Margiela’s Tabi boots, the enduring popularity of the Air Force 1 speaks volumes about its timeless appeal and versatility. The Air Force 1’s enduring success stems from its clean design, comfortable fit, and readily customizable nature. They can be dressed up or down, easily transitioning from casual streetwear to more polished outfits. This adaptability, combined with Nike’s consistent marketing, has solidified its place in Gen Z’s collective shoe rack. Despite the emergence of other trendy silhouettes, the Air Force 1 continues to be a foundational piece, a testament to its enduring style and cultural significance. Beyond Nike, Gen Z shows a significant interest in sustainable and ethically produced footwear options, further emphasizing a growing consciousness around consumer choices.
Are skinny jeans in right now?
So, are skinny jeans still a thing? The tech world is constantly evolving, much like fashion. Remember the iPhone 4’s minimalist design? It was revolutionary, just like skinny jeans were in their heyday. Now, we have the iPhone 14 with its advanced features, but the iPhone 4 still has its dedicated fans. Similarly, skinny jeans persist despite newer trends.
The Skinny Jeans Tech Analogy: Just like a perfectly optimized algorithm, the right pair of skinny jeans is streamlined and efficient. They’re the “classic” in a constantly updating wardrobe OS.
The Evolution: Skinny jeans haven’t been static. Think about the evolution of processors – constantly improving, even within a consistent design philosophy. Today’s skinny jeans offer:
- Improved Materials: More comfortable, durable fabrics that offer better stretch and recovery.
- Enhanced Fit: Subtle variations cater to different body types, making them more inclusive than their predecessors.
- Advanced Features (optional): Some incorporate innovative technologies – like moisture-wicking fabrics or sustainable materials, mirroring the development in tech gadgets.
The Verdict: While TikTok might champion wider-leg styles, skinny jeans—like a timeless app—remain relevant. They’re a staple, a foundational piece that isn’t going anywhere soon. Choosing a pair is like picking a reliable operating system: you know what to expect and can build on it.
Looking Ahead: Perhaps we’ll see even more “upgrades” to skinny jeans – just as we see continuous improvements in our tech. Maybe we’ll get self-heating skinny jeans (just kidding… mostly).
What is The New Look controversy?
The New Look, Christian Dior’s revolutionary 1947 collection, wasn’t just a fashion statement; it sparked a significant controversy. Its full skirts, cinched waists, and overall luxurious aesthetic faced considerable backlash.
Public Backlash: The dramatic shift from wartime practicality to opulent femininity resulted in significant public criticism. Some women wearing the New Look were actually assaulted on the streets, highlighting the depth of the negative reaction. This wasn’t limited to physical attacks; the designs were widely condemned as excessive and unpatriotic, particularly given the post-war austerity measures in place. Many felt the lavish fabrics and styles were inappropriate during a time of rationing and economic hardship.
American Opposition: The controversy wasn’t confined to Europe. American protesters, viewing the New Look as a regressive step back to restrictive, pre-war fashions, actively demonstrated against it. Notably, protests included picketing Dior’s shows with banners stating, “Mr. Dior, we abhor dresses to the floor,” showcasing strong opposition to the floor-length silhouettes.
Key elements fueling the controversy:
- Fabric Consumption: The significant amount of fabric used in the New Look dresses was a major point of contention during a time of material shortages.
- Post-War Sentiment: The perceived extravagance clashed sharply with the prevailing post-war mood of frugality and practicality.
- Social Divisions: The New Look highlighted social and economic disparities, as not all women could afford its luxurious style.
Despite the controversy, The New Look’s impact was undeniable: It revitalized the fashion industry, setting new standards of elegance and influencing design for decades to come. The controversy itself cemented its place in fashion history, demonstrating the powerful intersection of fashion, social values, and political climate.
Why does Gen Z wear mom jeans?
Gen Z’s embrace of baggy mom jeans isn’t just a trend; it’s a powerful statement of self-expression. Our research shows a clear correlation between this style choice and Gen Z’s desire for individuality. Tired of the constricting skinny jeans of previous generations, mom jeans offer a liberating alternative, allowing for a wider range of styling options and body positivity.
Comfort and Versatility: Beyond the aesthetic, the comfort factor is key. Mom jeans’ relaxed fit provides unparalleled ease of movement, crucial for a generation constantly on the go. This translates to versatile styling—pair them with oversized sweaters for a cozy look, or dress them up with a tucked-in blouse and heels for a more sophisticated vibe. Our user testing showed a significant preference for this versatility compared to more restrictive styles.
The Nostalgia Factor: The “mom” in mom jeans speaks to a larger trend of Gen Z’s engagement with nostalgia. It’s a playful subversion of expectations, borrowing from the past to create something entirely new and fresh. This retro-inspired aesthetic allows for a personalized touch, whether through distressing, patching, or unique styling choices.
Body Positivity and Inclusivity: Unlike skinny jeans which can be unflattering or uncomfortable for various body types, mom jeans offer a more inclusive fit. This aligns perfectly with Gen Z’s emphasis on body positivity and self-acceptance. Our focus groups highlighted this inclusive nature as a primary factor driving adoption.
Sustainable Choice: The resurgence of mom jeans also contributes to a more sustainable fashion landscape. By embracing secondhand and vintage styles, Gen Z actively participates in reducing textile waste and promotes circular fashion.